Thursday, July 15, 2021

10 Best JavaScript Animation Libraries In 2021

 10 Best JavaScript Animation Libraries In 2021

You can add simple animations by just using simple CSS animations. But for more complex or advanced effects, Javascript is a better tool. Using javascript, creating javascript is more challenging than using CSS. Javascript animations are carried out by including gradual adjustments to a component’s fashion. You can add them in-line as a part of your code, or embed them in different objects. When delivering, these changes are alluded to as up by a timer. Also, you can manage the continuity of animations by adjusting the time interval of adjustments. Here is a list of Javascript animation libraries that you can use.

Top 10 Javascript Animation Libraries To In 2021-

1. Velocity.js-

It combines the best of CSS transitions and jQuery. It rates near about 17K stars on GitHub and support of prominent users such as Whatsapp and Mailchimp. Delaying, reversing, looping, hiding/showing elements, property math(+, -, *, /), and hardware acceleration, etc part of features. Velocity.js can be used to scroll browser windows. It can work with jQuery loaded in your browser and also independent of it, and can undo previous animations.  

2. Anime.js-

It is a light-weight animation library having 350 stars on GitHub. You should use it to animate HTML, CSS, JS, SVG and DOM attributes. With in-built staggering system, it can create ripples, directional actions, follow-through and overlapping results seem easy. It can be used on each timing and property. You can do lots of things with built-in callback and management capabilities. For occasion, you may play, pause, manage, reverse and set off occasions in sync. 

3. GreenSockJS-

This library works with a bunch of small Javascript file which makes animations more beautiful. It chains various animation properties and eliminates bugs from the web browser. GreenSock library is compatible with lots of software like HTML5, SVG, jQuery, Canvas, CSS, new browsers, old browsers, React, Vue and EaseIJS. With this, it is smooth and packed with beautiful animation features. Apart from this, GreenShock is modular, means you have freedom to choose and select the part of library you need for your project.

4. Mo.js-

It is has a big half to play in animations, and is a choice with which you can male an impression too. With various tutorials and demos to help out, beginners probably won’t find it difficult to make geometrical shapes and time animations. You can do a lot with APIs. Within toolkit, you’ll find a Curve Editor and Timeline Editor to help you construct your animations, and a Player to manage your animations. There are different modules for staggering, easing, timeline and so on.

5. Vivus.js-

If you need a pen drawing on a display screen in real-time, you’ll hit the mark with Vivus. It helps you to animate SVGs giving the impression of being drawn. It is quick and light-weight as it has no dependencies. You can select any of the accessible animations- Delayed, Sync or one by one. Otherwise you can also create customized script to attract your SVG. For more flexibility, you can override animation of each path with an easy JavaScript performance.

6. ScrollReveal JS-

You can animate your web elements as they scroll into view, ScrollReveal won’t disappoint. This simple library has zero dependencies and 18.5K+ stars on GitHub. It supports different types of effects and works well with web and mobile browsers. It works with bare-bones configuration, hence you can use it as a canvas for creativity. To increase the effect of animations, the creators suggest that you use it sparingly.

7. Lottie-

This lightweight animated graphics library maintains a good balance between high-quality graphics and their rendering. This makes the app compact and includes lots of useful features. It can be used for iOS, IoTs and web platforms without need of extra software. It can run on any web browser without any problem, which supports Javascript. It’s storing format for animations is in plain text which is easy to understand. As the text data is stored in JSON format, it can be easily simulated with any Javascript environment. It has 30 thousand stars on GitHub.

8. Magic Animations-

This is an impressive animation library with unique animations and having 6000 stars on GitHub. Similar to animate, one can implement this library by including the CSS file. Animations in this can be implemented with jQuery and offers a nice demo. File size is small when compared with Animate and is mostly known for its unique animations, like magic effects, bomb effects and foolish effects.  

9. PopMotion-

It is a functional Javascript animation library that can work with an API which accept numbers as inputs like React and Three JS. Popmotion is compact in size at 11.7kB but combines features. It features animations like keyframes, decay, the timeline for synchronizing various instances and so on.

10. Three.js-

Three.js library has 600+ starts on GitHub. It is depending on WebGL to create and render 3D animations within browser. It also has a documentation  to help you. While using the Three.js editor, you can create a scene, add geometrical figures and regulate lighting and digicam. The texture, materials, object, color and fogging can be tweaked and file printed to your venture. 

Wrap Up-

Animation is still a popular trend in the industry. So knowing the javascript animation libraries for development will help you in attractive software development. If you are thinking of developing a software product that includes animation, consult with Solace experts. We are here to help you through consultation and development. You can also hire javascript developers of Solace team for an effective development. Connect with solace and get a free quote for software development. We will be happy to help you.


Tuesday, July 13, 2021

10 Best Vue UI Component Libraries And Frameworks In 2021

 

10 Best Vue UI Component Libraries And Frameworks In 2021

10 Best Vue UI Component Libraries And Frameworks In 2021

Vue.js is a javascript framework that you can use to create dynamic dynamic applications on the frontend. It is easy to use, and components are at the core of the Vue framework. There are some UI component libraries that provide building blocks for productive user interface development. Instead of coding and styling buttons, cards and layouts,one can use these libraries to get access to necessary UI elements to create content rich apps. If you are thinking to adopt Vue.js for development, knowing the following libraries and frameworks will help you in rapid development. Let’s see top 10 vue UI component libraries and libraries.

Top 10 Vue UI Component Libraries And Frameworks To Use In 2021-

1. iView-

This high-quality Vue UI component library offers useful and beautiful components. It is easy to create new projects in a visual way using iView Cli. Also, the iView admin template can help to create dashboards with ready-to use components and features, like login/logout page, breadcrumbs and tab navigation, form and table elements, lock screen, message center and so on. It’s UI component library with regular updates and great community support.

2. Fish UI-

FishUI is used for designing front-end web apps. It has compatibility with modern browser environments and serves ES2015 and Webpack 2.0. There is very less documentation available for Fish UI. However the community of this library is enough active to fix all issues. Fish UI offers many components including semantic CSS elements like Checkbox, Buttons, radio, Tag, BackTops, Dropdowns, Menu, Tables, Pagination, Card and so on.

3. PrimeVUE-

It is recognized as one of the top Vue UI component libraries. And its components includes password forms with sliders, meters, graphs, trees,charts, knobs, split buttons and so on. It can be integrated with Vuelidate- form validation library. Prime VUE library moves with previously-made themes and provides access to full-fledged visual editor which helps developers tailor their own.  With Vue 3, PrimeVUE is growing well. It provides developers the capacity of combining a well-designed library and strength of Vue 3.

4. Chakra UI-

It is a simple to access, open-source and easy modular component library that provides tools to rapidly create Vue apps. Each component of Chakra UI is themeable, available and composable. It supports responsive styles unusually and is compatible with dark mode. This library also has some layout components like CStack and CBox which make it simple for styling your UI components with properties. Also, it enables auto-import of components with a Webpack plugin solution.

5. Vuesax-

This framework makes a project’s front-end programming consistent and smooth. It offers many accessible components that you can use as per your requirements. The complete front-end and independent styling of components eases the way of app to stand out in the market. Vuesax helps in brand promotion too. It is made by using Javascript, Vue.js, Babel, TypeScript, SASS and other frameworks.

6. Quasar-

It is a front end framework based on Vue. One can use it for responsive web and mobile applications. It is a full-fledged framework that supports features like minification, caching and components for your framework. Quasar is the most extensive of all the Vue UI component libraries mentioned here. It has detailed documentation and robust, end to end implementation.

7. Keen UI-

It is inspired by Google’s Material Design and has easy to use API. This UI component library focuses on interactivity through Javascript instead of visual components. It does not reiterate the need to be used across your app and has some useful components that can be strategically placed wherever necessary. So, Keen UI is a good choice when adding iterative features to existing apps. 

8. Mint UI-

It is a lightweight Vue UI component library based on Babel Javascript compiler. Because if small size it is suitable to use in mobile apps. Mint UI provides an iOS like theme for your app components. It has more than 15k stars on GitHub. Still the development on the framework is going with new commits to the master branch in January. 

9. VuePress-

It is a vue based static site generator. This vue framework uses webpack to create pre-rendered static HTML pages that makes processing faster. The use of VuePress opens up many possibilities for project- like automating documentation process. Also it is very simple to integrate into existing app. But the documentation does not focus on SEO topic yet.

10. Eagle.js-

It is a framework in Vue that allows developers to create a slideshow within a web app. There are lots of themes, animations, widgets and styles to choose and customize in Eagle.js. Regardless of various examples on the demo site, documentation is still minimal. Alternative to Eagle.js is Reveal.js which is a standalone Javascript framework for web slideshows. But, Eagle.js overcomes the biggest issue with Reveal.js that is slideshow structure rigidity.

You can also know the best practices for Vue development at- Top 11 Best Practices For Vue.js Development

Wrap Up-

If you are thinking to use Vue for development, knowing the above component libraries and frameworks will help you in rapid development. You can choose the best one as per your project requirement. If you are facing any difficulty in vue development, consult with Solace experts. We are here to help you through consultation and development. You can hire Vue developers of Solace team for an effective development. Connect with Solace and get a free quote for vue development. We will be happy to help you.


Friday, July 9, 2021

Swift Vs React Native- Which One To Choose In 2021?

 Swift vs React Native Which One To Choose

If you’re looking to build iOS app, you’ve got a list of languages to work with. Swift and react native are some of them. A question we often get in 2021 is whether to choose React native or swift for iOS app development. Both platforms are used to create excellent native apps that run smoothly on iOS, but they need different skill sets and resources to build. There are many factors to consider while choosing a language for app development. So here we will compare Swift vs React Native with different parameters to help you decide the most appropriate one for your project. But before digging to the comparison, let us see overview of each technology in detail.

What Is Swift?

Swift is a modern, general-purpose and multi-paradigm programming language designed by Apple to build applications for iOS, Mac, Apple Watch, Apple TV, and Linux OS. It is distributed on Apache License, that makes it available for community to use. Swift is easy to read, write and maintain with human friendly syntax. Also, it interoperates with objective C and Apple’s Cocoa and Cocoa touch frameworks. Modern software design approach makes it an efficient, expressive and reliable general-purpose language to develop complex apps with fast performance.

Slideshare, Airbnb, Twitter are popular apps built with Swift.

What Is React Native?

React Native is a cross platform open source native app-development framework for iOS and Android that is maintained by Facebook. Main focus is on Android and iOS. There is no official support for macOS and watchOS, react native works on these platforms also. React Native is written with combination of XML-Esque markup and Javascript that is also known as JSX. It is supported by Facebook. 

Facebook, walmart, instagram, Wix are some of the popular apps build with React native.

Also know- Amazing steps to optimize the performance of React Native Applications

Swift Vs React Native-

1. Architecture-

Swift-

Viper, Clean, MVVM, MV are some architectures used for apps built in Swift. Clean architecture has Xcode templates that generate components and these template components can be modified according to the requirements. Viper architecture is used with SwiftUI that separates functions, which are easy to test, maintain and helps in rapid app development. 

React Native-

React Native possesses a bridge between Native thread and Javascript thread. According to this functionality, Javascript code communicates with the platform and Native API. In IOS, React native uses JavascriptCore separately to run code, and it combines JavascriptCore within the android app. This may increase the app size and resulting in performance issues.

2. Performance-

Swift-

It is capable to run complex app logics and heavy computations rapidly. LLVM compiler converts Swift code into optimized native code that provides direct access to device hardware and API. Standard library and simple syntax helps to improve performance across apple devices and app servers. API stability feature helps to optimize performance. As per apple, apps built in Swift are 2.6x faster than apps developed in Objective C.

React Native-

React Native has three elements- native thread, javascript thread, and bridge that acts as mediator to both threads. When a user opens a React Native app, native thread sends a message to javascript thread through bridge. React apps have low performance because the number of messages that javascript thread can process is limited. So whenever the limit is crossed, the UI starts lagging. There are some cases where the application UI takes more than 16 milliseconds to render the program.

React native’s app performance can be improved by using third-party libraries such as Proguard that optimizes bytecodes. Elements like Slowlog help setting performance timers that help to track performance issues and to solve them.

3. User Experience-

Swift-

As a native iOS language, Swift creates a good user experience. APIs and native tools can be simply integrated into a Swift app to deliver a seamless experience. Also, it can offer smooth in-app navigation. SwiftUI back intended to create better user interfaces for Swift apps. With this framework UI created for one device can be translated to other platforms with few code lines that helps to deliver a uniform user experience. Also, it supports dynamic type, localization for common items, dark mode, widgets and so on. These features can be integrated easily by writing declarative Swift syntax.

React Native-

Material Design of Android and Style Design in iOS are transforming by the day and it is hard for React Native to keep up with constant change in the requirements of native platforms. Also, ready made react native UI kits like React Virgin, Shoutem and Ant Design make it more difficult to create consistent designs across platforms. But some components like ScrollView fixed header, Modal components, Snap carousals, Activity indicators, and Pagination components help to improve the UX across multi-platform. 

4. App Size-

Swift-

Now, swift is binary compatible language and this compatibility reduces the app size. Also, stable ABI has made including Swift libraries into every iOS platform possible. This results in smaller app size. Specialized metadata records generation at compile time helps to reduce memory usage, maintaining fast performance. But, prebuilt metadata records might increase binary code size that can be reduced by using Bitcode, optimizing downloading and installation size and so on.

React Native-

The size of Hello World app with React Native is 7 MB and by adding the native dependencies the size increased up to 13.4 MB.  React Native can iterate apps rapidly and at minimal size better than Flutter. Enabling Proguard and use of enableSeparateBuildPerCPUArchitecture element will reduce app size significantly by auto-generating split builds for all native and external libraries.

5. Suitability-

Swift-

Swift is the best choice if you want to add native features or some other complex integrations are needed. It performs well for apps that needs native iOS features. Swift is capable to develop apps of complex user interfaces. 

React Native-

Know more at- https://solaceinfotech.com/blog/swift-vs-react-native-which-one-to-choose-in-2021/

Wednesday, July 7, 2021

What’s New In React 18?

 What's New In React 18

You might be using React 17 that was released in late 2020. Mainly it centered around laying the groundwork for future versions and improving the fundamentals. React 18 came with some amazing new features and improvements. So if you are using react for development, you should know what’s new in react 18. Hence here we’ve curated some new features and improvements in React 18. Let’s see which are those.

What’s New In React 18?

1. Automatic Batching Improvements For Rendering-

React is a library that re-renders the UI because of state changes. Just like, when you change the value of a discretionary state from true to false, React ought to “react” by re-rendering the UI, changing what you see on the screen as per the code you’ve written. The <App> segment will deliver a dark or red-hued header as indicated by the shading state esteem:

work App() {
   const [color, setColor] = useState(false); work handleClick() {
   setColor((color) => !shading);/react re-renders
   }     return (
   <button> onclick="{handleClick}"<button>Change color
   <h1> style="{{" shading:="" shading="" ?="" "red"="" :="" "dark"="" }}="">Hello <h1>

   );
 }

Every time the setColor() technique is executed, React will immediately render the UI. React 18 handled the issue by improving the batching instrument. Now, the batching gets set off when more than one state update techniques are called from inside promises, setTimeout, local occasion controllers, or whatever other occasion that were not grouped by React already.

2. New Root API-

Latest version of React has consistently needed to have some kind of root. You’re presumably used to seeing something like this at high level of your app:

import ReactDOM from ‘react-dom’;
import App from 'App'
ReactDOM.render(<App />, document.getElementById('root'));

It is ordinary, right? This ReactDOM.render() is now called the Legacy Root API. It works precisely the same route as React 17.  You are allowed to keep this, but it will be deprecated eventually. 

The New Root API looks somewhat changed:

import ReactDOM from ‘react-dom’;
import App from 'App';
const root = ReactDOM.createRoot(document.getElementById('root'));
root.render(<App />);

You use ReactDOM.createRoot instead of the previous old technique. With this change, some things occur- The hydrate strategy gone and is now alternative on createRoot- The render callback is proceeded. If you don’t use these two capacities, you don’t need to stress over their changes. If you’d like more subtitles on them, some code change examples here from the React core team.

By changing to the New Root API, you get the new improvements that accompany React latest version. 

Also know the common mistakes to avoid in react development at- Most Common Mistakes To Avoid In React Development

3. startTransition-

App responsiveness is a hot topic for React team. So they have been fostering the concurrent mode features. In the concurrent mode, rendering is not impeding. It is interruptible. Means you can concentrate on which updates are basic in your app. React 18 features that the client cooperates with, should be responsive. Something else, the application feels drowsy. Just like, if the client is writing something in an info search, show what the client is composing than the outcomes. startTransition API allows you to mark state updates with low priority. This will allow the rendering engine focus on the more important.

4. Concurrent Features-

There are two or three methods that go with React 18 new highlights that are absolutely pick in. Not each one of them are documented now, but instead they will be as the version is improved:

  • <SuspenseList>- It arrange the request wherein loading indicators appear.
  • useDeferredValue- Concede refreshing less significant part of app
  • startTransition- Keep the UI responsive during major state progress.

One great thing about these new features is that you don’t need to include each of them all through the app. You can select it to work with them in particular parts of application, that are adaptable.

5. DeferredValue-

useDeferredValue takes in the state value and a break in ms and Returns a conceded form of value that may “linger behind” it for at most timeoutMs. Generally this is used to keep the interface attractive when you want something that renders immediately according to the client input and something that needs to hang tight for a data fetch.

6. SSR Support For <Suspense>-

<Suspense> part is an element of React library that allows you to hand tight code for some code to load by adding a fallback segment to render before the code is stacked. You can find out about <Suspense> in React documentation.

In the react 18, the <Suspense> highlight is supported even when you render your segment on the server using SSR. This update allows you to wrap delivered segments inside a <Suspense> segment. Any server side segments wrapped inside <Suspense> will be spouted as HTML using the fallback segment first and once the segment is prepared, React will send new parts of HTML to replace the fallback segment.

7. Open Source Session Replay-

Troubleshooting a web application in production may be tedious, even though you’re using React’s latest adaptation. OpenReplay is an open-source option in contrast to FullStory, LogRocket and Hotjar. It allows to screen and replay everything your clients do and shows how the application behaves for every issue. It looks like having your program’s monitor open while examining your client’s shoulder. OpenReplay is the lone open-source, facilitated elective right now accessible and it allows you to have complete control over your information.

8. Strict Mode Changes-

New feature of React 18 is some augmentations made to Strict Mode including new conduct. This twofold invokes impacts – explicitly mount and unmount ones. The extra checks are used to test against various mount/unmount cycles. It ensures stronger parts and right conduct with Fast refresh during improvement and another “Offscreen API”, this is in progress. Offscreen API will enable better execution by covering components rather than unmounting them, keeping the state, and at this point calling the mount/unmount impacts. This will play urgent part in upgrading segments like tabs, virtualized records and so on.

9. Selective Hydration-

In the past React versions, hydration cycle could harm the interactivity of client’s page. You would have to keep things under control for it to complete prior to communicating with the page. By encompassing parts by Suspense, that is not, at this point, valid. Hydration occurs in little gaps where the program can manage occasions. Other case is that hydration can impacted by the client. Consider a segment is loaded but not hydrated now and the client taps on it. Now, React can focus on hydration of that segment. It will record association and replay it as the segment has completed the process of hydrating. Exactly when no urgent tasks are required, it will continue with the hydration of the segment remainder. The hydration interaction has significantly improved. It helps us to provide a considerably more consistent and intuitive experience while improving app performance.


Saturday, July 3, 2021

How To Increase Mobile App Retention In 2021?

 

How To Increase Mobile App Retention In 2021?

How To Increase Mobile App Retention In 2021

It doesn’t matter if your application has 1,000,000 downloads in the present time, however the dynamic user count is always a question. It is challenging to hold your users and ensure that they keep coming back. And here come the importance of mobile app retention strategies. Here we will be covering various user engagement strategies and suggest ways to “how to increase app retention?” But before digging to the strategies, let us see what is retention rate?

What Is Retention Rate?

Retention rate is a percentage of users still using your app after a set period, generally measured after Day 1, Day 7 and Day 30. The longer user is retained, the more likely they increase revenue. High retention rate for mobile apps is a good sign that users are having a positive experience. Low retention rate means an issue with your app. For instance, if you observe that high number of users are leaving your app on day 1, you may have issues with the app’s on-boarding.  

Retention Vs User Acquisition-

Retention and user acquisition are two sides of the same coin. Mobile marketers must work to achieve app growth but it is important to retain as many of those users as possible. It is necessary to identify which channels are delivering the highest value users so that you can invest in retention  strategies to engage them in app for longer and maximize their LTV.

If your app keeps more than a third of users on the first day, means you have great retention rates.

How To Increase Mobile App Retention Rate?

1. Track Data From Beginning-

Best way to measure mobile app retention is, start with cohort analysis. In this analysis you group different users based on their behavior in a particular time frame. Here the key is to identify the reasons why users stop using your mobile app. And accordingly you can take the appropriate action to retain users. Cohort analysis can take just about any data into account. For example, you can use heatmaps to analyse the touch gestures of your users while they use your mobile app. With this, you get to know about various obstructions your users faces when using mobile app. Also, you can create and audit visual recordings. These allows you to replay actual user sessions to identify trends in how users use your app during a particular time frame after downloading.

2. Optimize Your Mobile App’s Onboarding Flow-

Onboarding is critical step in the user journey and the most important is achieving a high retention rate. App onboarding has to be smooth and comfortable. The user should not give up the lengthy onboarding process, it should be short but warm welcome. While optimizing the user onboarding, consider the following:

  • Keep it simple- It is important to highlight main features during onboarding. And avoid the overloading with lots of information. It is effective to provide key insights into your experience to ensure that user can comfortably navigate through app, with some extra option to get help wherever required. For instance, you can add question mark icons that users can click on to learn more whenever necessary.
  • Be Visual- Image or animations are the best ways to get user’s attention or convey how to use your app. So use visuals to make onboarding easier for your users.
  • End Onboarding with CTA- Using call to action(CTA) at the end of onboarding. For instance, you can ask them to join mailing list or enable push notifications. 

3. Personalize User Experience-

Every user wish to have an exclusive and exquisite mobile app experience. And so it become challenging for developers to come up with attractive user experience ideas that can keep them engaged. Personalized user experience sets a direct connection with audience. Generally it is done by using user’s names over every action, letting them know the product recommendation and so on. But do not overindulge in personalization; keep it simple and transparent activities.

4. Include In-app Gamification-

Users like engagement in app. Gamification has the strongest influence on the user retention rate. In app gamification makes the user journey enjoyable and fun. The reward points and virtual awards propel users to return to the application. Users feel connected with personalized messages and levels the in-app games allow them to set. Analyse your competitors and check out which in-app game type fits best in your niche.

5. Implement Push Notification-

Push notifications are the messages that pop up on user’s mobile device. It delivers the timely and relevant information to users even if the user is not active on the mobile app. These push notifications establishes effective user engagement in the form of informative, prootional, transactional notifications. It leads relevant user retention, means only those users who are most likely to make repeat purchases on your mobile app will stay along for long. Know the following tips to improve mobile app’s retention rate-

  • Select the right time- Most of the users will probably be in the different time zones, so don’t send push notifications to all at the same time. 
  • Customize notifications- While sending push notifications use personalized approach. Do this by tracking user’s in-app behavior.
  • Don’t overdo it- Don’t over message to your users with lots o notifications. Also, don’t send infrequently.

6. Provide Graceful Customer Service-

Near about 49% of users leave the application because of the poor customer experience. Best way to overcome this is to provide them a great customer experience politely and genuinely. You should answer their queries in real-time, if possible and ask them for service feedback. You can address maximum user queries in the app’s help section. Also, you should provide them with useful information and suggest effective solutions.

7. Release App Updates-



Thursday, July 1, 2021

How To Measure The Success Of Your Mobile App?

 

How To Measure The Success Of Your Mobile App?

How To Measure The Success Of Your Mobile App

Nearly 25% of apps downloaded are never used more than once. Creating an engaging user experience is becoming more important as brands develop their mobile offerings and hope to meet user expectations. You invest all your money and time to build a successful mobile app, but only that is not sufficient for the app to become successful in real life. But how can you measure the success of mobile app? You have to analyze its performance with some metrics. Let us see which are those metrics. You can work around your app data and make it positive towards your app performance.

Mobile App Metrics To Measure The Success Of Mobile App- 

1. App Downloads-

The number of app downloads shows the number of users that installed your app on their mobile devices. But only this cannot decide the count. Some users might have uninstalled app and reinstalled again. So, you should consider the time interval they have re-installed the app and consider it as a count. If there are not many downloads of your app, you need to work on your app in terms of marketing promotions.

Know the tips to increase app downloads at- What you should do to get more downloads to your app(app store optimization tips)?

2. Active App Users-

Active users are different from users who download your app. Users may download app but not use it regularly. In this case, this active app user metric helps you analyse how many users are frequently visiting your pages and simplify details by calculating session activity and 30 minutes of inactivity also. With this, you can get the details of users of your app and take necessary actions to improve the number of users and retain existing users. 

3. Session Length-

Session length is measured as the timespan between app open and close, or when the app times out after 15 seconds. This indicates the that how much time your users are spending in app per individual session. Tracking of user session length is critical to unlock revenue potential in your app flows, or the different in-app scenarios that users encounter. If you’ve got mCommerce app, how long does your checkout flow take? If average session length is five minutes and your checkout flow takes six, you need to either encounter users to stay in the app longer time.

4. App Session Intervals-

It measures how frequently a user returns to your mobile app. This parameter defines how engaged your users are. If the interval between two consecutive visits is short, the level of engagement will be higher. Best trick to improve app session interval metric is to make your mobile app a part of user’s daily routine. Ensure that your mobile app is made well for disruption that would happen in between and so when user logs back, they do not need to start from the scratch. 

5. App Retention Vs Churn Rates-

App retention is a measure of how many users return to your mobile app after the first visit and churn, that is the number of people who do not. Hence now the question is- which one should you focus on improving?  Well, both because we said improvement. Hence increase your retention rate while cutting down on your churn and how to to this? Make your app more interactive, engage users, work on layout, get them to participate in contents etc. 

Know more at- https://solaceinfotech.com/blog/how-to-measure-the-success-of-your-mobile-app/


Wednesday, June 30, 2021

How To Optimize Ecommerce Checkout Page?

 

How To Optimize Ecommerce Checkout Page?

How To optimize Ecommerce Checkout Page

Checkout is the most crucial stage of a customer’s journey in online shopping. 7 Out of every 10 people who get to your checkout page leave without making a purchase. No matter how good their experience leading up to this, something must be going wrong. There are many reasons like hidden costs, limited payment options, compulsory logins, or security concerts. So how can you optimize the final step in a consumer’s journey for a better customer experience (and more sales)? Let us see the ecommerce checkout page optimization tips to drive more sales.

Know the best ecommerce platforms at- Top 10 Ecommerce Platforms To Know In 2021

Ecommerce Checkout Page Optimization Tips- 

1. Convenience-

Convenience has become one of the most important factor affecting the overall conversion rates. 83% of shoppers agree that they value convenience, hence provide shoppers what they want, even on the checkout page too. 

1.1. Allow Guest Checkout-

Providing the ‘guest checkout’ option next to register/sign-in is great for those customers who don’t want to sign up. Regardless of whether they’re security conscious, a first-time buyer, or have another reason for not wanting to sign up, this will cover it. Rather than seeing ‘register’ and leaving the page, visitor can select ‘guest checkout’ and just provide the details required for purchase.

You can push for them to register after the sale has been completed. Create a custom thank-you page for after-purchase, or use onboarding email. Also providing order number and details where order details will be sent, will help them chance to create an account to keep track of their orders.

1.2. Single Click Sign In-

No one likes to remember AccountIDs and password. A solution to this is, you can offer one-click sign-ins. Let them use their social accounts like Google and Facebook to register on your marketplace. Cross-platform functionality eases the login process to sopper and get access to some pre-vetted user info. This can be done by using OAuth2 with an Identity and Access management tool like keycloak. It lets the third party authenticate users and you get limited access to user accounts.

1.3. Provide Pre-filled Fields-

Registered customers should not need to enter the same info every time they buy something from your store. Entering the delivery details is tedious tasks, particularly when they are in the middle of a checkout process. This feature adds convenience, speeds up the process and leaves shoppers with less time to think about abandoning the cart. Common practice for pre-filled is to store the user’s info in small packets. With this way, shopper has to select only one of the many saved delivery and payment options.   

1.4. Progress Indicator-

Most of the time,it is not always possible to keep the checkout process short. We know that online shoppers are impatient, then how to stick them through the entire process? Use a progress indicator on the checkout page.  

With an idea of how long the complete process might take, the customer will be mentally prepared to go through with it. Progress indicators works well for all type of checkout situations. Also, you should remember to not limit the progress indicator to three to five stages.

1.5 Checkout Buttons With Products-

With shopping carts, customers can buy multiple products and pay for all of them at once. Add a “BUy Now” or “Go to Cart” option to directly take shoppers to the checkout page. It saves more time and reduces the effort taken to scan navigate to the final process. 

1.6. Save Cart In Wishlist-

Sometimes buyers use the cart as a glorified wishlist. But they don’t often purchase all the cart products at once. For such case, they remove everything from the cart except the product they wish to purchase and proceed to checkout. However, if there were an option of saving other products in the cart for later, the customer might buy them eventually. Provide the option of cart item saving into the wishlist and you might end up selling more to the customer in the long run. You can provide recommendation engine that shows relevant products based on shopper’s preferences. You can easily generate more revenue with additional AI and ML capabilities. 

2. Design-

2.1. Simple Design-

It is easy to create an attractive design but its of no use if the UI of the checkout page is not good at conversions. Create simple design that don’t confuse shoppers. Checkout page should have a clean and elegant design that makes the shopper want to buy the product. You may want a variety of design elements to reflect on your checkout screen, but actually you don’t need that. Rather, just focus on what’s important and highlight the same. So create and improve the checkout page for your eCommerce website.

2.2. Remove Distractions-

Distractions distract the shoppers from their primary goal. It can be a last minute offers, advertisement pop ups, product recommendations, unwanted graphics. This increases the possibility of shopping cart abandoning without completing the checkout process. One of the best tip is to get rid of usual header, footer and menu options from the checkout page and make it blinker for the process.

Unnecessary long process is another common distraction for buyers. Keep it short and include just required fields. 

2.3. Use Single Page Checkout-

One-page checkouts are popular as they speed up the checkout process and improve overall conversion rate. Create a one-page checkout to give customers a path of least resistance. Avoid filling the checkout page with lots of information. It is also important for you to know that one-page checkout form is not for every eCommerce business. It is better to conduct A/B testing to determine if it’ll work for you. 

WooCommerce one page checkout and shopify customize checkout page are easier ways to employ a single-page checkout on eCommerce websites.

2.4. Optimize For Mobile-

Here are some guidelines to follow-

  • Design a page for single-handed operations
  • Avoid creation of lengthy checkout page. Break the process into smaller stages. 
  • Keep the font and form fields large for better readability and CTA buttons big enough to avoid accidental taps.

3. Payment-

3.1. Offer More Payment Methods-

Even physical shops offer multiple payment options like credit-debit cards, cash etc. PayPal is one major player. For many customers, paying through PayPal means they don’t have to go and find their card in their wallet. For B2B companies,  you may find many departments prefer the old-fashioned way of invoicing. If you use that, you’ll draw customers in who might otherwise have avoided you. You can offer over-the-phone payment with a single click to connect to your VoIP services.

3.2. Allow Order Modification-

Order modification on the checkout page can prevent shoppers from leaving the checkout page. You can let them switch other variants, change the delivery address and alter with other modifiable attributes. The more modification options on the checkout page, the less likely they will abandon the cart. This fundamental feature is mostly hard to execute in an eCommerce application. The modified cart has a ripple effect throughout the codebase, affecting inventory and payment status.

4. Security-

4.1. Implement Data Validation-

Data validation makes the checkout process more secure for shoppers. When you make it binding for just a specific kind of input, decreases the capacity of conmen to interfere with it. Also, it prevents customers from making errors while filling those fields and saves them from further iterations of process.

Hence, proceed and set up validation rules for form fields. Mark out the necessary fields and display input errors if buyers miss or enter incorrect information.

4.2. Show Reviews And Ratings-

Customer words are the most convincing among all promotional techniques. Hence most of the eCommerce portals show customer reviews and ratings with the product descriptions. Display product ratings in summary to show the customer’s feedback. Showing reviews on the checkout page can be tricky though. One can also include a summarised version of reviews.

4.3. Ask About Exit Reason-

You can use exit-intent pop-ups to know the reason of – why shoppers left your cart. The data collected can help you in the improvements that users want to see in your online store.

4.4. Testing And Improving-

There’s no one size fits all solution for a perfect checkout page. Most effective way to ensure you develop the best version of checkout page is by continuous testing. Consider the different metrics, test them and see if you can bring  a positive change for your business. Perform A/B testing and discover what works best for your eCommerce store. Go ahead and try page optimization techniques for your business.

Know the details of ecommerce testing at- How To Test An Ecommerce Website/Application?

Final Words-

Building an ecommerce website or app is easy but optimizing it to grow sale is not a simple task. Following the above optimization tips will help you to create an optimized checkout page for ecommerce store. If you’re facing any difficulty to create ecommerce website or app, consult with Solace experts. We are here to help you through consultation and development. You can hire ecommerce developers of Solace team for an effective ecommerce solution development. Connect with Solace and get a free quote for ecommerce development. We will be happy to help you.