Thursday, April 30, 2020

Top 10 Best Cloud IDE Tools And Services (2020 Review)


Cloud has become a necessary part of any industry these days. Thus, cloud applications and services have gotten noteworthy attention. As the demand is unreasonably high, it is necessary to reduce the development time of a project to establish a place in the blue whale market. And developers must focus on improving the performance and nature of service at a steady pace. Cloud IDE allows individuals to contribute together in real-time, while team members can share thoughts and skills. Before heading towards cloud ide tools, let us see what cloud ide tools.

What is Cloud IDE?

Cloud IDE is a packaged application of a programming environment which comprises code/text editors, compiler, debugger, and GUI builder. It is designed to build cloud applications.
It isn’t required to become cloud-based, however, it has accessibility from anywhere in the world. Cloud IDE supports browser-based applications, open-source applications, and cloud computing. But it is also compatible with native applications for desktop, smartphone, and other mobile devices.

Best Cloud IDE Tools and Services-

IDEs can remove the issue of setting up a suitable environment for running a project and improves the productivity of a developer. This article includes the top Cloud IDE available out there and brings light on the features.

1. goormIDE-

This IDE is proposed to provide flexibility to the developers with the goal that they can work for boosting productivity. It is designed to support the development environment of programming languages like C/C++, Java, Python, and Ruby. Just an active internet connection is required to program your application with goormIDE.

Insights –

  • It allows users to sign into and work from anywhere is one of the fundamentals that Online IDE must-have, and goormIDE isn’t different.
  • Also mentioned programming language, you can write programs in Js, node express, jquery, angular, and Bootstrap.
  • One can integrate web servers with goormIDE while different debugger tools can also be connected for checking line by line code.
  • Valuable for the individuals who can’t possess a highly configured laptop or PC because even a free user can create up to five containers.
  • The UI is simple, secure, and eye-catching. Moreover, you are also allowed to share your containers with other co-workers.
  • English, Japanese, and Korean languages can be used with this IDE. It underpins GIT integration and inherits features like auto-complete, accessing shell and so on.

2. Codeanywhere-

Codeanywhere is a good text editor that can be used on your Android devices or other mobile phones. This Cloud IDE allows you to edit your code or program anyplace while on the go. Also, it is written in Javascript, which makes it smooth and quick.

Insights –

  • This IDE tool allows you to collaborate, edit, run, and contribute to any web-based projects directly from your phone.
  • It allows users to connect cloud storage like Dropbox and google drive for pulling development or project files contributed by others or colleagues.
  • Makes it simple to sync and monitor each line of code across devices. It can save a lot of time as you can bring any necessary changes to your project or website.
  • You can integrate Codeanywhere within the Bitbucket or GIT repository as addons are accessible. You can sign in using the existing bitbucket/GitHub account.
  • Its cost is reasonable, while you can also turn up the codes as per your requirements using the virtual servers.
  • Android as well as iOS, Kindle Fire, Windows, and Blackberry working frameworks can be used to run this Cloud IDE. But debugging isn’t accessible.

3. SourceLair-

Sourcelair is a Cloud IDE that provides a frictionless environment for the developers. You can write code in Python, Node.js, PHP, HTML5, and other languages for programming your application using any device. You will simply need to create an account and become a registered user to start using sourcelair.

Insights-

  • Sourcelair also offers a free plan, you will be constrained to create just a single private project and need to upgrade for creating more.
  • Common features include multi-language support, cross-platform support, and auto-completion of the codes. It can also provide a real-time preview of PHP projects.
  • Intended to increase effectiveness as it contains the most significant development tools on the interface, which allow you to focus where it needs most.
  • Effectively integrate with Git or Mercurial, so each line of your code is upheld by the source control manager. You can clone, pill, and commit without configuring or installing anything. 
  • Helpful for building simple static HTML websites as well as complex Django or Node.js web applications that use databases made by MySQL, PostgreSQL or MongoDB.

4. Koding-

It is a modern development Cloud IDE focused on conveying a space where you can set up the development environments for distributed applications, microservices, and containers. It allows various users to work on a project by displaying the workflows clearly and represents the visualization in an attractive interface.

Insights-

  • Unlike other well known Online IDEs, Koding has a great network. You are allowed to share ideas to different developers for resulting in a more productive outcome.
  • Every individual from the team can rapidly recognize the inefficiencies in the workflows with the goal that they can focus, prioritize, and fix the issues accordingly
  • Offers a command-line interface that accompanies 256-colour support and allows users to mount volumes into their virtual machines.
  • You can discuss with other colleagues or team up terminal. In addition, private clouds can be used with regards to managing the development environment for any organization.
  • It is free and open-source. Lets users gain more critical information and permit us to set up unlimited domains, subdomains, or user-defined VMs.

Wednesday, April 29, 2020

13 Secret Tips For Successful IT Outsourcing




Outsourcing is a path not generally explored by business owners. Because the real and perceived threats that come with this hiring model are barely known to many. And while there are many negative generalizations about outsourcing, for example, loss of administrative control, this business model has been widely adopted by both private and public entities. For starters, it allows enterprises to accomplish their business goals cost-effectively because of the low labor-costs in foreign markets. Also, it makes it conceivable to take advantage of expertise and productivity on a level that an in-house team may not be able to match. Here we are going to look into outsourcing tips for a software development project.
You can also know the reasons to outsource software development at- Why should you outsource the software development?

What is Outsourcing?

Outsourcing is a business practice that entails a company hiring a foreign  or local individual or organization to provide services that are ordinarily done or had previously been executed by an in-house team. In such a working arrangement, the hired service provider remains in charge of their workforce and computer systems to deliver the expected services either on-site or at an external location. Although interchangeably alluded to as offshoring and nearshoring, there is a fundamental difference between the three. A closer look at the nearshore outsourcing definition will uncover some glaring differences.
Nearshore outsourcing is a “young offspring” of offshoring as it includes hiring a service provider somewhat closer to home, even though they may still be domiciled in different countries or regions. On the other hand, offshoring alludes to the transfer of business processes to a distant location. 

Types of Outsourcing-

1. IT Outsourcing-

One of the most widely recognized types of outsourcing is IT services offshoring. It involves a company partly or completely contracting technology-related services to a service provider. Each business, regardless of whether small or big has different IT needs. If they face skills shortages within the in-house team, they may decide to outsource to bridge the gap.

2. Professional Outsourcing-

When running a business, there comes a time where complex tasks can’t be completed by an in-house team. This could be because of various factors, for example, limited training, lack of time, lack of tools and technology required to complete the task. In such a situation, it makes economic sense to outsource qualified experts as a company is able to save on the overhead costs. Some of the most commonly outsourced professional services include accounting and legal services.

3. Multi-sourcing-

Albeit for the most part utilized in IT administrations, multisourcing is also relevant in numerous different business areas. Multisourcing basically implies contracting IT services outsourcing and other business functions to external service providers. Multisourcing makes the best-of-breed team to undertake a task and achieve business goals.

4. Business Process Outsourcing-

Business Process Outsourcing (BPO) is another greatest and common form of outsourcing. It generally deals with contracting explicit or various business processes to a third-party provider. BPO is particularly common within the manufacturing industry, whereby manufacturers outsource important business operations to achieve high-quality results.

Advantages of outsourcing-

1. Cost Advantages-

The cost-saving aspect is one of the greatest and also most obvious nearshore outsourcing advantages. Compared to western countries where compensations are high, some geographical locations like Eastern Europe have lower rates and you can get software engineering nearshore outsourcing services at a much lower cost without compromising on quality.

2. Increased Efficiency-

Partnering with an outsourcing service provider helps bring years of experience and expertise to your project. This implies your job is done by people with a deeper knowledge and understanding, hence efficiently done.

3. Focus on Core Areas-

Redistributing non-core business processes permit you to concentrate on core business activities. Hence, you are able to invest your energies in R&D and building your brand, which eventually broadens your bottom line.

4. Save on Infrastructure and Technology-

Both offshore and nearshore outsourcing companies intensely put resources into infrastructure and new technologies. By working with such a provider, the need to invest in a similar infrastructure is wiped out as the service provider is responsible for the same.

5. Access to Skilled Resources-

Access to talented resources is another significant part of putting resources into outsourcing. It’s important to note that recruitment, training, and onboarding are resource-intensive processes. Outsourcing service providers are required to deal with all the resourcing needs, plus they have a large pool of skilled resources.

13 Key Tips When Outsourcing IT Services-

Here is the refined list of outsourcing tips, which you have to follow to to avoid a potentially detrimental situation.

1. Define the Objective and Scope of Your Project-

If you want your project to run successfully, you should have a clear statement precisely stating what you want to achieve.  By clearly defining the requirements of your project upfront, you wipe out deviation from the intended purpose. Also, make certain to outline the expected deliverables to their last details as it can significantly impact the overall project.

2. Selecting Right Service Provider-

Thoroughly searching and confirming your potential software development partner will save you future challenges. While evaluating the potential service providers, ask more questions, check their references and request feedback from their previous clients.

3. Start Small-

When managing a outsourcing company for the first time, it’s reasonable to divide your project into relatively small and simple sub-tasks. This not just helps you in establishing their mode of operation yet also their capabilities  before entrusting them with the “mission-critical” project.

4. Value Comes First-

Monday, April 27, 2020

How Blockchain is important for App Developers?


With newer technologies being launched each day, the tendency to the adoption of such leading edge engineering methodologies has been boosting every industrial area. The present market situation is such, in the event that you have to remain in the opposition, you have to get the new components of innovation. In the present market, if you have to stay in the competition, you have to pick up the new elements of technology. With startups failing to implement them, mobile application experts are struggling to keep pace with such huge numbers of techs simultaneously, exploring the massive growth of the current industry seems like a needful task.
Over numerous years, block-chain has held its status as a progressive thought with positive perspectives for multiple industries. This digital ledger system became popular during the times of cryptocurrency, and since then, been praised for its secure and reliable approach. Block-chain includes features like peer-to-peer payment architecture, decentralization, and security which makes it fascinating for developers. In the field of mobile apps, block-chain serves as  a bountiful example, to build applications that are free from frauds, data leaks, and security threats. 
Given the circumstances, blockchain is a concept of developers, the practical applications of which are in the initial stages of development. However, once understood, it holds a tremendous capacity to  revolutionize the market. This game-changing technology is an important trend for the mobile app industry. 

What is Blockchain Technology?

The reliable system operates by transforming data across network steadily so that no participants in the system are able to hack or tamper the blocks distributed. The blocks formed with a cryptographically line that helps to prevent a reformed process from an unknown member.
This blockchain holds distinctive features of distributed ledger technology, which safely stores data over the peer-to-peer network. Blockchain ledgers can involve land documents, loans, integrity, assets, and inventory etc. that can be stored strongly, where everyone has permission to see yet can’t change the results shared.

How Does Blockchain Work?



Friday, April 24, 2020

Android 11- Most important features that impact your mobile app

Android 10 was a major leap for Google in the Operating System environment. We didn’t just finally get to work around the long-awaited Dark mode and saw a few significant changes occurring on the application permission front, we also observed the end of an era.
With Android 10, Google brought its tradition to name operating systems behind desserts to a halt. Android 10 was a demonstration of the growth and also development chart that Google has taken. Similar standards are being carried over by Android 11 developer preview now. While we are some months away from playing around with the last build, the recent developer preview is a sufficient peek into where Google needs to take the operating system.
With each new update, it isn’t only the Android application developers who get excited. The partners on the opposite side of the coin – the application owners – also sit on the edge of their seats everytime around the mid of May when a new version is announced at the Google I/O events. Before we look into the ways Android 11 changes the application area for the business visionaries who possess Android applications, let us look into the new android features that have been introduced with the Android 11 features.

Android 11 Features-


1.  Multiple Improvements for Messaging- 

Passing by the Android most recent version features, a great deal is being done to improve the users’ messaging experience on Android. Here are the upgrades that have been introduced:
  • Chat bubbles – Android 11 chat bubbles hide all the ongoing discussions in little bubbles on the side of the screen. You can move the bubbles around and tap them to reveal the particular discussions.
  • To make the process of getting messages real-time, Android 11 has presented a devoted conversation section in the notification shade, offering instant access to all the ongoing discussions you are having.
  • With the Android 11 concept, it will currently be conceivable to send pictures when replying to a message from notifications.

2.  One-Time Permission-

If you look back at Android 10, one of the ebay things regarding it was the way by which the application was dealt with. Android 10 gave the users much more control over the applications and what they could access. Android 11 keeps the train rolling.
Now, when the application requests authorization to use intricate features, the users can grant access on a one-time basis. The application will use the permission during the time you use the application. Also, the moment when you quit the application, the permission will be revoked.

Read more at- 

Thursday, April 23, 2020

8 Cool benefits of remote work



Remote working is when employees complete their work-related duties outside the workplace, mostly at their home. These days most of the organizations allow remote working for their employees. While some employers think that allowing work from home is not that beneficial because there was no one to keep an eye on employees throughout the time. When most people think about the advantages of remote work, they tend to equate them with the employees, not the employers.
And while there are absolutely various advantages of working from home for your staff, it turns out, having a remote workforce will greatly benefit you as the employer too. Here are just 8 of the many interesting benefits of having a remote and virtual workplace:

8 Cool benefits of remote work-

1. Employees Will Be More Productive-

If you allow an employee to work from home, he’s sure to slack the entire day and miss his deadlines. And, even if he completes some work, it’s not going to be up to snuff because he most likely had Netflix on in the background all day, right? Wrong. Analysis has indicated that employees who work from home are more productive than in-office employees. Staff permitted to work from anyplace were 4.4% more productive than their in-office partners. As employees are willing to work from their favorable places, it results in increased productivity and satisfaction.

2. Won’t Have to Commute-

You’d be unable to find an employee who actually enjoys his daily trek into an office. It’s no fun starting your workday with a long travel, crushed into a train car, smushed on a bus, or being jarred on a busy city walkway. Regardless of how long someone needs to drive, commuting contributes to workplace absences and decreased employee productivity. If that weren’t sufficient, employees who end up in an extreme commute (longer than 90 minutes each way) are more likely to quit their jobs. Allowing employees to telecommute helps to boost employee retention, which implies less time and money you need to spend recruiting and training replacements.

3. They Can Handle the Unexpected-


Wednesday, April 22, 2020

Top 11 DevOps Automation Tools in 2020




DevOps is an approach that combines software development (Dev) and Information technology operations, which allows organizations to deliver software releases and new changes to users in a rapid environment with the help of automation.  If you’re new to DevOps practices or looking to improve your current processes, it can be a challenge to know which tool is best for your team. We’ve put together this list to help you make an informed decision on which tools should be a part of your stack. So, let’s go through the 10 best DevOps tools, from automated build tools to application performance monitoring platforms.

The best DevOps tools for 2020

1. Gradle-

Since 2009, Gradle is consistently proving itself an unbelievably versatile and reliable build tool in the DevOps device stack. It gained more popularity when Google designated it as the official build tool for Android Studio. Gradle allows developers to write the code in any well-known languages like Python, C++, and Java, and most of the popular IDEs such as Eclipse, IntelliJ IDEA, and Netbeans support it.
While the other overwhelming automated build tools like Maven and Apache Ant use XML for configuration, Gradle started using a Groovy-based DSL to describe build scripts. In 2016, the Gradle team released a Kotlin-based DSL. The repository format of Gradle is equivalent to Maven and Ant builds can be easily imported into Gradle. Gradle offers incremental builds that save a huge amount of compile time. This is the best part of Gradle. Besides, Gradle has build-cache, which reuses task outputs and daemon retains build information in memory in the middle of builds. These two components make Gradle’s performance a hundred times faster than Maven. In addition, Gradle accompanies various configuration options.

2. Git-

Git is one of the most widely used DevOps tools over the software industry. It is the most loved tool of the remote groups and open source contributors. It is a distributed source code management (SCM) tool that allows developers to track the progress of your development work by maintaining different versions of the source code. Also, they can easily return to a previous version whenever required. Git can be easily integrated with the DevOps workflow by using host archives where DevOps repositories where DevOps team members can push their work. At present, GitHub and Bitbucket are the two best online Git repo hosting services in which GitHub is more familiar. While Bitbucket provides free unlimited private repos for a team of up to five members, GitHub provides free access only to public repos.

3. Kubernetes-

These days, everyone is discussing Kubernetes, which is a container orchestration platform founded by Google. It manages containers at large scale and takes containerization to the next level. It functions admirably in combination with Docker or any of its equivalents. With Kubernetes, containers can be grouped into logical units. Kubernetes allows automating the process of managing many containers. Kubernetes facilitates to deploy containerized apps to a cluster of computers rather than a single machine by automating the distribution and scheduling of containers across the cluster.

Tuesday, April 21, 2020

Importance of AI and IoT blended in businesses

These days the business world is changing with the adoption of IoT (Internet of Things). IoT is helping in prominently capturing a tremendous amount of data from various sources. But, wrapping around the huge number of information originating from innumerable IoT devices, makes it complex to collect, process, and analyze the data. Realizing the future and maximum capacity of IoT devices will require an investment in new technologies. The combination of AI (Artificial Intelligence) and IoT can redefine the way enterprises, businesses, and also economies function. Artificial intelligence empowered IoT makes intelligent machines that simulate smart behavior and supports in decision making with almost no human interference.
Joining these two streams benefit the common person and experts alike. While IoT deals with devices interacting using the web, AI makes the devices to learn from their data and experience. Here we’ll see why we need IoT and AI to work together.

Increasing Popularity of IoT and AI-

Some businesses have already embraced AI and IoT as a part of their processes and products. A recent Tech Trend survey expresses that IoT and AI are the popular technologies currently in use today. It also found that AI and IoT are the top technologies that organizations are putting resources into most to increase effectiveness and provide a competitive advantage. According to the survey, C-suite executives begin to reinvent their business by digitizing interactions and communications. A survey of C-suite executives found that 19% of respondents are closely focused on the benefits of augmented IoT with AI. The startups and large companies also lean toward AI technology for unleashing the full potential of IoT. The leading vendors of IoT platforms like Oracle, Microsoft, Amazon, and Salesforces have started consolidating AI capabilities into their IoT applications.

Where does AI unlock IoT?

IoT is about sensors embedded into machines, which offer streams of data through internet connectivity. All IoT related services definitely follow five basic steps called to create, communicate, aggregate, analyze, and act. Undeniably, the value of the “Act” relies upon the penultimate analysis. Thus, the precise value of IoT is determined at its analysis step. This is the place the AI technology portrays a crucial role. While IoT provides data, artificial intelligence acquires the power to unlock responses, offering both creativity and context to drive smart actions. As the data delivered from the sensor can be analyzed with AI, businesses can settle on informed decisions.
The artificial intelligence IoT prevails with regards to accomplishing the following agile solutions:
  • Manage, analyze and obtain meaningful insights from data
  • Ensure fast and accurate analysis
  • Balance requirements for a localized and centralized intelligence
  • Balance personalization with confidentiality and data privacy
  • Maintain security against cyber attack


Benefits of AI-Enabled IoT-





Monday, April 20, 2020

4 Major Cybersecurity Risks While Working From Home

A large number of people are working remotely and this will continue to grow in the nearest future. Our homes have become our workplaces, and in the race to keep things going, we’re using new systems and adhering to security policies such that are spotty at best. Simultaneously, the boundaries between work and private life are breaking. Business is being done over home ISPs, with unmanaged routers and printers, home automation systems in the background and even partners and children listening in on discussions or sharing machines while working for different organizations. And at the same time, new cybersecurity risks are also surfacing. Some old attacks are brought back now that we’re more vulnerable, and others are new scams that prey on our desires to get news, buy basic supplies, avoid infection and recover rapidly if we do get sick.
Traditional security measures that we are using every day for years can’t protect a completely remote staff without adaption. That implies we have to reexamine our mindsets and way to deal with security at this moment.
The necessary element of effective security in a time of change is to understand that while you can do anything, you can’t do everything. The job of security is not to eliminate all risks, because all threats are not equally risky or likely, and they won’t all be exploited at once. Discuss risk early and often, and revisit triage on a regular basis. The risks you face today won’t be the ones you face next week or the week after.

4 Major Cybersecurity Risks of Working From Home



1. Hackers can manipulate VPNs without a view of the whole-


Saturday, April 18, 2020

Top 5 Technologies To Build Microservices Architecture

Microservices are achieving popularity in the market as organizations move in the direction of building complex and larger applications that can be segregated and handled as a compilation of smaller services. There has been an increasing number of people hoping to upgrade their traditional monolithic systems into a sequence of single independent microservices. The basic question that strikes your mind is, Which is the best language to be used while developing microservices for your next project?
You can use different technologies dependent on what best serves the purpose of your microservices. Here we will see some programming languages that have the features and libraries, which will help you in getting your job done. But before that, let us see, what is microservices architecture?

What is Microservices Architecture?

Microservices architecture is a development methodology wherein you can fragment a single application into smaller services, each one executing in its own process and interacting with lightweight mechanism. The microservices are developed around business capabilities, which are independently deployable with automated deployment mechanism. The microservices architecture needs an absolute minimum of the management of these services, built-in various programming languages and uses various data storage technologies.

Reasons to Migrate to Microservices Architecture-

  • In a monolithic architecture, for a large application, it is difficult to penetrate the complexity and tough to deal with the code.
  • Applications require broad manual testing so as to grasp the effect of alteration.
  • The whole application requires to be deployed again even for a small change.
  • Large applications with monolithic architecture can slow down the start-up time.

Benefits of Microservices-

1. Easier Process Adoption

With a microservices architecture, new technology, and process adoption become easy.

2. Small Modules

It is simple for developers to develop and maintain because the application is broken into smaller parts.

3. Independent Scaling –

Every module in microservices can scale freely through-
                  -X-axis scaling – by cloning with more memory Or CPU
                  -Z-axis scaling – by size using sharding

4. DURS –

Each service in microservices architecture can be autonomously DURS (Deployed, Updated, Replaced and Scaled)

5. Unaffected-

Even the failure of a single module won’t influence the rest of the app.
Microservices ensure increased the autonomy of development teams (speed to market), better fault isolation (reliability), reusability and scalability.

Criteria for Choosing a Technology for Microservices-

With microservices, you can build a reliable platform to enhance the business while exploiting the advantages of various languages. You can use various technologies or languages for various services, but it doesn’t mean it is effective.
The microservices architecture accompanies many operational overhead; thus including a diverse programming language on top of that can exponentially raise that performance overhead. To decrease that, you should standardize your microservices tech stack by selecting the programming language according to your business needs. Let’s see the criteria to evaluate the programming language for microservices development:
  • Highly observable
  • Support for automation
  • Consumer-first approach
  • Independent deployment
  • Modeled around business domain
  • Decentralization of components
  • Support for continuous integration

Top 5 Technologies for Microservices-

Microservices can be implemented with a group of frameworks, versions, and tools. Java, Python, C++, Node JS, and .Net some of them. Let us know about the languages that support microservices development in detail:

Friday, April 17, 2020

Effective tips of time management for remote workers

Working from home has fantastic opportunities for both productivity and interruption. When you’re at your best, you can zip through work and wonder where the hours went. But, whatever you get distracted, working from home can get unfavorable to your quality and amount of work. Regardless of where you work remotely, here are nine simple time management tips to help you with taking advantage of your workday.

Time Management Techniques for remote workers-

1. Get into a new routine-

You mostly used to wake up and set yourself to work where you would spend your day in the office. Now when you wake up, you’re already at work. Setting up a routine can help you reliably set aside the time required to complete things. Set your alarm for a similar time you always have, and add in some exercise and breakfast time if you haven’t already. Try to start working at the same time consistently, and plan some truly necessary breaks. An everyday schedule can help keep you disciplined and help you with committing the time required for new tasks to be incorporated into your routine. Blocking off time solely for work and other time for your family gets you the best of the two worlds.
A daily schedule does not need to be rigid. Truth be told, telecommuting allows you to be more flexible with your work hours, something that has proven to be valuable for remote workers. An everyday plan is basically there to help make sure you are committing time to work when it is tempting to do other things while at home. If the idea of doing the same thing day after day sounds monotonous to you, attempt an A/B plan. This includes using an alternate schedule from week to week or from every day so as to divide work and prevent dull repetition. A little variety can help you feel more energized for handling work projects, particularly when you approach them differently while still adhering to a productive routine.

2. Start With a To-Do List-

Your to-do list for the day can establish the pace of your whole day. Try creating a manageable to-do list for the day the prior night, and follow it for the throughout the day. Include everything from a major project to creating your basic food item list on your mid-day break and include how long you think each task will take. Confirm the things or cross them out when you’re done.

3. Use an app-

Try embracing technology instead of avoiding it. There are various productivity applications that are intended for helping you complete things. This is particularly useful for managing time while working without supervision. Productivity applications help you through a wide range of features. They give a particular platform where you can sort out all your tasks and plan the order wherein you have to get things done. Analytics for your projects and meetings help you to know where you can improve your efficiency. You can also use an application to remind yourself to make a step back and unwind for a brief moment. Fitness applications will help you with making sure to stand up and stretch for time to time.
Workplace stretching is amazingly helpful for keeping your mind and body strong, particularly while spending several hours sitting at a work area. Doing so will help to increase your stamina and use your time more viably.

4. Eliminate distractions-


Secrets of choosing the right pricing strategy for your mobile app project



For each App entrepreneur, building a great mobile app becomes the overwhelming focus. Since the application development process has been more than just software development, a lot of time and effort is spent on discovery, design, and development. Of course, providing value to the end-users is the prime objective behind any application however pricing a digital product is an equally important aspect, one that should not be overlooked. It should be carefully determined to build a beneficial and scalable mobile application business.
The product pricing strategy plays an important role in getting your application the initial traction and visibility in the app store. How you determine the cost of your product decides the success of your application in terms of the number of downloads and user retention over the long haul.
However, it resembles walking on a tightrope- applications that are offered for free or at a generally lower price accumulate more market share and can enter in the market flawlessly while applications that are offered at a greater price have the potential to garner a good ROI.
So, how would you choose the appropriate pricing strategy? A lot of factors are important while choosing the price for your app, market research, the value and usefulness of your application, and the market competition. This combined with an understanding of customer psychology is a must to run a successful mobile application business.
If you plan on building an application, or your product is in the development process and you have not given much of an afterthought to this equally essential aspect, don’t worry, we will separate what is a product pricing strategy, the popular pricing models for mobile applications and help you strategically decide the appropriate price for your application.

What is a product pricing strategy? 



 Product Pricing Strategy
Product Pricing Strategy

Pricing strategy is the manner by which you make money from your mobile application. Each breakthrough idea has some business model behind it. While at first, you may only be concerned about rapidly launching a Minimum Viable Product, having a pricing strategy in place will just help you with building a robust product. Pricing a digital product may appear to be a simple task, yet it isn’t. Play Store and App store are sprawling with a huge number of mobile apps and the types of pricing strategies have evolved over time. But, before we dive excessively deep into the types of mobile app pricing strategies and discuss their advantages and disadvantages, we would like to share some significant insights that will help you to take the appropriate choice.

Product Pricing Strategies for your Mobile App- 

1. Human Behaviour and psychology-

Human psychology plays a major role in deciding the cost of your product. Consumers are aware of the rapid development in technology. It is the growing rise in consumerism that steers the extent of advancements. Customers today are all well-read, well informed and they generally strive to make a conscious decision. For each product, there are ten different choices available in the market, so how would you assure a customer will choose your product? Simple, you must ensure that the perceived value of your product is greater than its cost.
A customer should consistently feel that the cost of your product is correct and taking advantage of this becomes more simple when they don’t have a reference point, to begin with. Before taking a decision, we humans will in general compare products and their alternatives available in the market and assess them for their advantages and disadvantages. In this way, while deciding the pricing strategy you should consider other products available in the market, characterize your value proposition and ensure you are offering greater value than your rivals.

2. What the market is willing to pay-

The perfect pricing strategy should revolve around what the market is willing to pay. And, to confirm that, you should test your product at different price levels and see how the market responds. An application has a recurring revenue stream. To stay competitive you have to use new functionality and offer regular updates. So it is necessary to holistically see the recurring revenue model and not worry about the revenue per price point.
Mobile app developers offer a product for free to accumulate a  huge user base and generate revenue from advertisements. But later on, when you offer an updated product for a specific cost you had just devalued the product and can’t generally sell it for more because the perceived value is low. Hence the better approach is to test your product at various price levels and analyze the market reaction towards it.

3. Build a product that users want-

A product should be built with a goal to address user concerns and it must solve their concern. When you build something that users really need, it is easier to decide the price. Search for factors that can improve the value of your app: a stellar design, an awesome user journey. To determine the mobile application pricing model you need to know the application development cost, which includes factors like the actual cost, the value the product offers and the money required to flourish it. Having a basic knowledge of the present market trends is similarly significant and rolling out new updates and improved functionality is the key while deciding on a penetrative pricing model.

4. Study the market and competitive landscape-

Market-driven pricing is an extraordinary way to deal with an optimum price point for your mobile app. Considering the competitive landscape and analyzing your user base can assist you to discover opportunities where the competition is lacking. For example, launching your application at a generally lower cost than your competitors gives you an advantage in the market. Understanding the market demand for a product and viewing it from the customer’s viewpoint helps a lot in deciding the appropriate price. It is important to establish early on what makes your product special and what value does the competition in the market demand for your app.

5. Robust marketing strategy-

In this fast-paced environment, the power and reach of social media is growing each day. In such a situation, backing your pricing strategy with a robust marketing strategy is more like a need. Having an understanding of the present market trends along with a marketing strategy helps in maximum user acquisition. To retain users over the long haul, rolling out upgrades in each quarter is a good strategy. So, use the power of social media to make the buzz around your product and gain initial traction. Try not to be focused on the highest point of the funnel, it is ideal to look at things comprehensively. Curating rich content for social media platforms ensures the word about your application reaches far and wide and creates the maximum number of downloads. You can also know- Tips and tricks to increase your mobile app engagement.

6. Affordability-

Other than offering the ideal functionality, your application should be affordable for customers. It is not fair to offer value to your customers at a good price. Penetration pricing strategy helps businesses to attract new customers because of the low cost. It is viewed as an exemplary strategy since it uses behavioral psychology to drive customers to buy the product. The pricing for any digital product should also consider the sustainability of your business.

7. Understand what your product and target customers demand-

It is significant to realize early on that no one size fits all. What may have worked for another person, would not really work for you. There will be new open doors that you can take advantage to build an effective mobile application business. Think out of the box, be unconventional in your ways, and look out for alternate models to generate revenue. For example, the wide pool of data generated from your application could be of value to someone. Healthcare applications generate a large amount of data that is helpful for doctors and researchers.

8. Paid vs free-

Deciding, whether to launch an application for free or paid, includes some factors, similar to the necessary number of users. If you need to get a huge user base at once, free is the go-to decision. With paid applications, users anticipate more features and functionalities. They surely don’t like paying every time a new upgrade is rolled out. Additionally, when the clients pay to profit in-application buys, you should guarantee it offers adequate worth.
Also, when the customers pay to avail in-application purchases, you should ensure that it offers sufficient value. Analyzing from what the competition is doing is a good way to establish yourself in the market. You can’t choose a paid pricing model when others in your tech environment are offering similar functional applications for free. However, if your application has advanced functionality and a unique recommendation which isn’t found in similar applications, users can be happy to pay more.

Types of Mobile App Pricing Strategies-

1. Free-

Generally, we don’t get a lot of things for free. The ‘Free’ tag isn’t only a pleasing surprise but also a great tool to attract a large pool of customers. The same applies to the free application pricing model. As the name recommends, these applications are allowed to free download, and in most cases, the basic source of income is through promotions. Free applications are often observed as a great tool to attract in a huge pool of users and retain them over the long haul. They are intended to encourage communication and customer service. Depending upon the purpose of your application, there are two types of free pricing strategies to choose from.
The previous is a Completely free strategy, which is used when you already have a well-established product or a service in place. In such a case, the application is an add- on tool for the users. The objective behind totally free applications isn’t to make money directly from the application but redirect potential customers to other revenue streams. For example, free applications include features such as coupons, discount notices and other pertinent information that encourages users to take action. The application is used to spark interest, support the marketing strategy and drive users to other revenue channels.
The latter is an In-app advertisement strategy. In this strategy, applications are offered for free but users see adds while using the app. Primarily, gaming applications use this strategy to create ad revenue. With in-application advertisements, the key is to ensure that the advertisements that are being displayed are important to the users. There are benefits through which you can easily sort out the ads by user relevance and format and ensure the ads in your application actually pique the users’ interest.

2. Freemium-